about cro, conversion rate optimization. And the many techniques for working with it, but despite everything. This concept remains “the great unknown” for spanish smes.
More and more business owners. Are interested in and aware of everything that online marketing. Can do for their businesses: they consider running an adwords campaign. Improving their web positioning in search engines or boosting their. Social networks, but very few are interested. In analysing and optimising their conversion rate.
And probably part of the blame
lies with us, the professionals in the sector, who do not convey the enormous importance of this concept, which can be the key to the profitability spain phone number library of the entire online marketing strategy.
When a client wants to get
more conversions, they think about increasing their investment in adwords, creating a new social media campaign, doing emailing, doing be numbers seo for new keywords, but… what if they can get more conversions just with the traffic they are already receiving?
The essential objective of cro is simple we are seeing with the knowledge but very powerful: starting from the traffic you already receive, detect why users are not buying, and solve it.