Influencer marketing: B2B online marketing hype
You hear it everywhere these days: influencer marketing – the hype in online marketing. Often use as a buzzword, many […]
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Backlinks still of central importance
Backlinks used to be the only ranking indicator for Google. Over the years, many other factors have been added because
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Cover topics holistically on one website
The appropriate content can vary greatly from industry to industry. In any case, however, you should cover the core topic
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SEO Ranking: Soaring for B2B Websites
Google’s demands on good websites have been getting higher for years. Google recently announced the three strongest SEO ranking factors:
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Blue as the preferred color for B2B websites
In color theory, the color red is considered an aggressive, dominant color. It can therefore be used as a highlight
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Bring the right color into play for B2B websites
Is the color scheme of a website a success factor in play for B2B websites? B2B marketers often do not