Social media ads are effective because today’s potential audience is on these platforms, such as Facebook, Instagram, LinkedIn, Twitter, Pinterest, Snapchat or instant messaging, among others.
To better understand the situation
Of the sector in which Chile Mobile Phone Numbers Database operate, today I would like to share with you some of its results.
44% of Spanish companies advertise on social networks
The use of digital advertising in Spain and Europe
In addition to social media advertising
Eurostat has analysed the use of different digital media in European companies’ marketing. Let’s see what the results have been.
Firstly, the study has considered the use of websites by companies
Without a doubt, having yossential basis of any digital marketing strategy, so it is surprising that many companies still do not have one. In Spain, 3 out of 4 companies have their own website, a Middle East Mobile Number data slightly lower than the European average, which is 77%.
Secondly, in terms of popularity
We have the aforementioned social networks, used by 44% of BT Leads companies and 45% of European ones. The European country with the most social companies is Malta, since up to 71% of businesses use advertising on social networks. Ireland is in second place with 66% and Holland in third with 65%. At the other end of the spectrum we find Poland, since there only one in four companies has a corporate profile on the networks.
“44% of Spanish companies do
Advertising on Social Networks”
Thirdly, Eurostat has analysed the use of internet advertising. This option is used by approximately one in four companies, both in Spain and at European level. Within these, these are the most commonly used formats:
Contextual ads
Which are shown to users based on the content of the web pages they visit, are used by 74% of Spanish companies, slightly below the European Union average (78%). This format increases the possibility of messages reaching the right audience, which may explain its popularity.
