Conducting a content gap analysis means you’ll analyze what your competitors are doing and create content based on the data you discover. Typically! websites that accept guest article submissions have a strict no-plagiarism policy. Be sure to use a plagiarism detection tool to check that you’re avoiding duplicate content.
Finding new ideas
A solid way to approach creating new content recent mobile phone number data is to look at what others have done successfully and build on that idea in an original way. Content gap analysis makes it easier to find successful ideas from other websites that can serve as inspiration for your new articles or blog posts! saving you time in brainstorming sessions when coming up with ideas for your next piece of content.
Time saving
By having all this great information about what’s worked well for your competitors in one place! you won’t have to spend hours sifting through search results or individual sites trying to figure out what types of articles perform best online.
How to Conduct a Content Gap Analysis
To get started with your content gap analysis hong kong phone number for link building! you’ll need access to a few SEO tools: a rank tracker and a keyword explorer! at the very least. Or you can use an all-in-one platform like Ranktracker .
These tools will provide you with valuable insights and ultimately tell you where the content gaps are—and! more importantly! where there may be gaps in your audience knowledge.
How to Conduct a Content Gap Analysis](image4.png) (Image source: Ranktracker )
As with any competitor analysis! the first step is to find a target site for guest posts and a few competitors. If you’re still unsure who that is! head to Google! run some searches related to your specific topic! and see who appears in the search results.
Create a list of target sites for guest posts](image1.png)
For example! if you search ” how to learn collaborate with ucational institutions French ” on Google! you’ll get a quick overview of the top websites for that specific keyword.
Now you have the key data for your content gap analysis and a robust list of websites to pitch guest posts to.
Leverage SEO tools to identify content gaps
Once you’ve identified your complete list of sites! you’ll want to find the best-performing pages. Look for specific keywords that your target guest post website isn’t already covering.