To give an example of the investment made by users on such a special day as this, according to the latest data, the spending made by Spaniards with credit cards on Valentine’s Day has increased by 77% in the last three years and the number of transactions has increased by 91%. At a global level, spending on this date has increased by 49% with 73% more card transactions, according to the Mastercard Love Index.
5 tips for an email marketing campaign on Valentine’s Day
Reaching their inbox is the same as sending a message to their hands, since most of us who own a smartphone have emails configured on our mobile.
5 tips to improve your Valentine’s Day email marketing campaigns
Are you going to be left behind on Valentine’s Day? You shouldn’t, as Mexico Mobile Phone Numbers Database is one of the days when brands notice a very strong spike in their sales. But you must get the message across clearly to your customers; what special offers you have launched for that day and how they can get them. An easy and direct way to achieve this is through email marketing campaigns .
Here are 5 simple tips to successfully
1# Think mobile first. 50% of emails are opened on mobile devices.
This makes it important to Buy Telemarketing Examples Valentine’s Day promotional emails for smaller screens. Links should be easy to use on touch screens so that consumers don’t have any issues while browsing and shopping. Keep in mind that you can use pre-designed responsive templates that are designed so that brands can maximize their sales with Valentine’s Day emails.
2# Start your emails with a striking headline
You are competing against many other emails and BT Leads that are impacting the same users as you.
You must stand out from the rest
A spectacular way and the best way is with a striking and unique headline. One that will make your opening rate increase above average.
It is true that there is no perfect
formula, but headlines that talk about what is inside the emails and not those that try to “sell” help.
If you bet on an email marketing
campaign you must generate a sense of urgency in consumers with a short number of characters, ideally 50 or less. Emails with a personalized subject are 26% more likely to be opened, according to a study by Experian. You know, spend time on the headline and personalize it to increase the opening rate.
Don’t be afraid to experiment with
3# Offer something that consumers can do. It’s not just about sending pretty, romantic emails, talking about the promotion, services and wonders you offer them for Valentine’s Day and letting them make the decision of whether to buy from you or not. On the contrary, you must successfully induce them to take action. Define a good Call to Action and place it in a strategic place in your email. Make it stand out by using contrasting colors and visual components, along with persuasive copy.
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