SEO Strategy with HubSpot: Pillar Create a post in HubSpot:
Go to the Marketing > Website > Blog section.
Click “Create” and select “Blog Post
- Set the blog domain and language.
- Add text and images.
- Customize your settings, including post title, meta description, URL, author, tags, associated campaign, featured image, and image alt text.
One of HubSpot’s best features for SEO strategy and optimization is the Pillar Page & Topic Cluster tool . This tool allows you to interconnect your blog posts to establish relationships and give more importance to certain core pieces. These mobile phone number data updated pieces are your “pillar pages,” or pages you want to rank in search engines. By using this structure, search engines will understand the relationships between your posts and will better categorize and rank them.
Additional SEO Features: Optimization Tool
SEO Strategy with HubSpot: Pillar 70% of online marketers say content creation is their most effective SEO strategy. Fortunately, the Optimize tool on the HubSpot blog helps you apply SEO best practices to each of your pages and posts. You’ll need to have the pillar page how to promote a car service and attract customers? structure and topic clusters mentioned above in place so HubSpot can make recommendations based on the topic and associated keywords.
Within the page editor, you’ll see the Optimize tab in the top panel
- There you’ll find information related to the pillar and subtopic, as well as SEO tips for the title, content, images, links, and more.
- Items that require further action will have a red circle next to them, while actions that have been completed will have a green check mark.
Your company will soon begin to see the buy lead benefits of having a corporate blog on HubSpot . Once you implement it, you’ll see your pages start to rank higher in search engines. The possibilities a blog offers are endless!
If you need help with your blog strategy or setup, your Inbound Marketing agency is here to help!