If you have to buy 20 gifts online for christmas and those gifts have to be purchased from 20 different places, you will end up paying 20 different shipping costs.
of 4 to 6 euros per order, just in shipping costs for an order volume of between 80 and 120 euros.
Put like that, it’s a paste.
Jeff bezos was a smart guy (in other things too) and launched amazon prime, for example.
Offering free shipping and
eating into your margin only at christmas will remove a very important obstacle for your customers.
If you have to set a shipping threshold, check your competitors, find their threshold, and consider the entire saudi arabia phone number library campaign, select days.
Also, keep in mind delivery dates.
You can tap into their product
and offer feed to see what’s new or bf leads place 2 ghost orders a day to see the order id and see if you’re on par in sales or not… in essence, you can and should monitor them.
Remember that the order trick works only if your competition has an incremental id in their orders (such as #0000102, #0000103…).
If order ids change (more and more people are changing them to avoid these strategies) and we are talking about a random, alphanumeric order code, there is nothing to be done.
Create a landing page for christmas
that is, a page dedicated to all the promotions you are going to do at christmas and to your special selection of products that can serve as a “hub” for everything you are going to do for that time of year.
Online store creation tools such as oleoshop , magento and prestashop , through extensions and addons, allow the creation of landing pages by embedding a selection of products there.
Remember that if your cms doesn’t allow it, you can always use html code!
Create a special category of christmas products
most users do not like to go around in circles looking for the right christmas products to give as gifts at this time of year.
An excellent way to optimize your website what you need to differentiate is to have this selection in your store, and to do so, use a separate category, a tag or a search to group the products. See how one client, the custom boxes ecommerce kartox.com, does it.